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Frank Petersmark

Frank Petersmark is an Associate Vice President of Research and Consulting at Novarica, with experience in IT and executive leadership, transformational management and technologies, and the art and science of being an IT leader in the insurance industry. Frank was formerly the CIO Advocate at X by 2, a technology consulting company specializing in software and data architecture and transformation projects for the insurance industry. In that capacity, he traveled the country meeting CIOs and other senior IT and business executives at insurers, learning about their goals and frustrations, sharing lessons learned, and offering strategic counsel. Prior to that, Frank spent twenty-one years at Amerisure Mutual Insurance Company, serving thirteen years as its Chief Information Officer and Vice President of Information Technology. Frank has nearly thirty-five years of experience as an information technology professional and executive in the insurance industry. Widely published and quoted, Frank has presented and spoken at many insurance industry events and conferences. He holds a BA in History and Art History from Madonna University, a Masters in European History from Wayne State University, and a PhD in British History from Wayne State University. In addition his work with Novarica, Frank devotes part of his time to teaching and working with non-profits in his community. He can be reached at