Building Share of Mind as a Local, Vocal Name

Advisors should work to become the first name people in a particular market think of when they need a certain type of product, service or expertise. Being a "local/vocal name" can set you apart from other financial advisors and help you gain market share, according to marketing expert Marie Swift.

To continue, please sign in or become a member.
Join the Financial Planning
Community
MEMBERSHIP IS FREE
  • Access to essential information that independent advisors need to make informed decisions
  • Exclusive E-Newsletters delivering the latest headlines to your inbox
  • Access to white papers, web seminars, blogs, discussion boards, and CE exams
Have an account?
SIGN IN HERE
Remember me Forgot password?