Updated Wednesday, May 22, 2013 as of 11:41 PM ET
Best Practices
     
It's Time to Fix Your Website for Financial Advisors
Here's the scenario: A prospective client has had a life event that changes his financial situation. He knows he needs financial guidance but is not sure where to turn, so he solicits feedback from family and friends; he also reviews professional organizations. Then he goes to Google to search for firms in his area, and starts combing through the search results.
Here's the critical question: If he found your website, would he give you a call?   more »
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