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This group offers you an opportunity to network and share ideas with Women Advisors from across the nation. We will also update you on plans for our live Women Advisors Forum meetings in New York, Dallas, Chicago and California. LinkedIn

Location

Hilton Hotel Midtown

New York Hilton Midtown
1335 Avenue of the Americas,
New York, New York, 10019

Tuesday, June 10, 2014

2:40 p.m. - 3:30 p.m.

BREAKOUT A: FEMALE TRIFECTA WORKSHOP—WRITE YOUR STORY

Adri Miller-Heckman President, ADRI MILLER CONSULTING

“Why do you care about me?”
“Why should I select you as my advisor?”

While they may not ask this is what prospects are thinking and the questions that advisors struggle to answer.

Clients especially women want to know “Why do you really care about me?” Their first assumption is you just want their money. The answer isn’t about your firm, products or services it’s about you and your ability to develop trust.

Your personal story is the WHY and can become your most powerful marketing tool ever. But to work your story must be short, powerful and compelling.

During this workshop Adri will step you through the process of writing yours story then provide live coaching to help you refine it and make it an authentic compelling tool to help you build trust faster. Bring pen, paper or iPad and be ready to start writing.

 

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