Sign-Up For Email

icon Click Here to sign up for conference emails.


Location

Hilton Hotel Midtown

New York Hilton Midtown
1335 Avenue of the Americas,
New York, New York, 10019

Thursday, April 28, 2011

11:30 AM - 12:20 PM

GENDER AND THE INVESTOR PERSONALITY (1 CE-CIMA®/CIMC®/CPWA®)

Frank Murtha, Ph.D. Co-Founder, Managing Partner, MARKETPSYCH LLC.

With the volatile market activity of the past several years, behavioral finance is of growing interest and relevance to advisors.  Since 2001, the behavioral finance consulting firm MarketPsych.com has been collecting and analyzing data on Investor Personality.  This presentation, by MarketPsych.com co-founder, Frank Murtha, Ph.D., will explore gender differences in investor personalities, the implications for advisors in terms of portfolio construction and relationship management, as well as practical recommendations on how advisors can work with challenging investor personality types.

>> Submit a question to this session's speakers

>> Return to Agenda