By now, you have probably witnessed some of the fanfare surrounding the launch of NetX360. The brouhaha does not give full credit, in my opinion, to the importance of this platform. Technological innovations under way at Pershing today could propel the firm into a technology leadership role in both the broker-dealer and RIA custody spaces. These changes, spearheaded by Pershing's managing director and chief information officer Suresh Kumar, could, if successful, create the new model for broker-dealers and RIA custodians for years to come.
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