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10 Online Tools Advisors Can’t Live Without

10 Online Tools Advisors Can’t Live Without 10 Online Tools Advisors Can’t Live Without

Advisors are constantly on the prowl for new websites, online tools and apps to improve their communication with existing and potential clients. They (and their clients) also like to know where they stand in relation to their peers in terms of performance and services.


InvestorWatchdog.com is a free educational and interactive service where advisors can communicate with potential clients as well as track and compare their personal performances to other advisors.


The site features more than 40 online tools for tracking, comparing and communicating with advisors and clients.


Here are the top 10 most useful – and popular – advisory tools available on Watchdog’s site.


Source: Jack Waymire, founder of InvestorWatchdog.com

1. Find an Advisor 1. Find an Advisor

For a monthly fee, advisors can be put into the InvestorWatchdog.com directory, where potential clients can search and communicate with potential advisors.

2. Performance Tracker 2. Performance Tracker

The advisor or investor can input performances and the Watchdog Tracker will produce a report comparing the advisor’s results to the investor’s benchmark as well as create a performance track record.

3. Review Research Reports 3. Review Research Reports

Highlights advisors’ strengths and weaknesses in their “Advisor Scorecard.”


Allows investors to compare advisors side-by-side.


4. Performance Benchmarks 4. Performance Benchmarks

Advisors and investors select benchmark for risk tolerance from “very high” to “very low,” and compare benchmarks to see if they are a good fit.

5. My Financial Requirements 5. My Financial Requirements

Allows advisors to interact with investors and nail down certain requirements and needs.


Each interaction is documented and archived, but changes can be made and can act as a written agreement.


6. My Financial Advisors 6. My Financial Advisors

Connects the advisors to the tools the investor wants to use as well as manage their relationships.


Investors input advisor contact information and identifies them as current or prospective.


7. Research Advisors 7. Research Advisors

Both advisors and investors have access advisor information such as credentials, ethics, past performance, expenses, etc.


Advisors can compare their “Advisor Scorecard” to other advisor scorecards.


8. Get the Facts 8. Get the Facts

Advisors can refer clients to the dictionary of investment “jargon” as well as list of the different certifications and what they mean.

9. Interview/Select Advisors (Tools & Guides) 9. Interview/Select Advisors (Tools & Guides)

Investors can select advisors they wish to communicate with as well as interview them to see if their qualifications can be met.


Provides guide for interviewing advisors.

10. Monitor Current Advisors 10. Monitor Current Advisors

Investors select the categories they want advisors monitored in including: performance, risk exposure, investment expenses, compliance records, client attrition, lawsuits, bankruptcies, etc.


Watchdog gathers the data, produces reports, and archives the data.


Also see:

9 Steps to Grow Your AUM With LinkedIn

7 Facebook Basics for Financial Advisors

10 Critical Social Media Tips for Advisors

10 Steps to Twitter Success for Financial Advisors

Looking for some new (and free) online tools to compare your performance to other advisors or to reach out to new clients? Here’s a good place to start.


Also see:

9 Steps to Grow Your AUM With LinkedIn

7 Facebook Basics for Financial Advisors

10 Critical Social Media Tips for Advisors

10 Steps to Twitter Success for Financial Advisors

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