In an effort to bring more content to advisors, Putnam Investments announced Tuesday it launched an online wealth management center.

The wealth management center features commentary on a variety of financial planning subjects, including information on taxes, planning for retirement and other wealth-related strategies, and a range of investment and wealth management information, planning ideas and tools.

Advisors can access the wealth center directly at www.putnam.com/wmc or through the Putnam advisor homepage, www.putnam.com/advisor.

“Wealth management planning has never been more challenging,” said Jeffrey R. Carney, Putnam’s head of global marketing, products and retirement. “Increasingly, clients look to their advisors for what is called needs-based investing, in which advisors help them address specific needs and goals – everything from helping them address longevity, market, taxes and inflation risks to helping them generate sufficient income in retirement. These are complex needs, and financial advisors need the most advanced information and planning tools at their disposal to help their clients achieve their goals. The new Putnam wealth management center provides advisors and their clients with a single source for all of Putnam’s wealth planning resources and strategies.”

The wealth management center offers a range of features, including frequently updated blog-like posts on investment topics; a timely “planning idea of the week” to help advisors engage clients; and links to all of Putnam’s existing wealth management content.

“Perhaps the most value that financial advisors can provide to their clients is informed advice and solutions about how best to manage their wealth to achieve their life goals,” said William D. Cass, Putnam’s senior vice president of retail management. “The Putnam wealth management center gives advisors access to timely information, planning ideas and other content they need to build their businesses and help their clients make informed decisions.”

Since Robert L. Reynolds became Putnam’s president and chief executive officer in 2008, the company has launched a series of innovations to meet the needs of advisors and their clients. Putnam has emphasized the use of technology, especially the Web, to provide advisors with tools and information.

This year, Putnam has launched a series of retirement initiatives, including a Lifetime Income Analysis Tool for plan participants, and fee transparency disclosures to provide an overview of fees and expenses. Earlier this year, Putnam launched a Roth IRA Conversion Resource Center with a range of information about traditional IRA conversions.

Putnam technology also launched an online global sector portfolio modeling tool, which allows advisors to build model portfolios of the Putnam Global Sector Funds and compare the portfolios to the MSCI World Index.

The Boston-based company also has expanded the services it offers to 401(k) retirement plans. The firm has created a platform that provides flexible and scalable services and solutions for advisors.

Putnam also provides assistance for advisors working to help their clients meet other needs, including saving for college. The company recently launched Putnam 529 for America, its new, advisor–sold 529 college savings plan.