7 Steps to Attracting Women Clients

Women are a growing economic force. They currently control the majority of wealth in the U.S. and are estimated to receive approximately 70 percent of the $41 trillion in intergenerational wealth transfers over the next several decades. As you know, it makes good business sense to learn how to attract and retain these economically powerful female clients. 

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Comments (2)
This is a question rather than a comment. I would like to know the basis for your second sentence stating women "currently control the majority of wealth in the U.S". I'm not questioning it...just would like to know the source of that data. Thanks.
Posted by Greg M | Tuesday, June 25 2013 at 1:16PM ET
Kathleen has great insight. You can dabble in the women's market or you can dive in and develop a new business model that attracts women and inspires more referrals from existing female clients. You decide but think if you chose to carve out a year of your practice to totally commit to the female market what could happen to your business. Dabble or not this is a market that must be addressed if you plan to be in business over the next decade.
Posted by Adri M | Tuesday, June 25 2013 at 8:27PM ET
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