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The rise of social media "finfluencers" and the tendency of millennials and Gen-Z investors to manage their own money are just two significant trends.
December 6 -
Young investors are increasingly turning to TikTokkers and YouTubers for stock tips, often with bad results. Here's how advisors can steer them away.
August 18 -
While some social media and game-like aspects of trading have negative connotations, they can be responsible tools for attracting the trillions millennials and Gen Z-ers are inheriting.
July 5 -
The industry is increasingly turning to social media to win new business and engage with today's tech-savvy investors.
June 10 -
Hearsay’s fifth annual 2022 Social Selling Content Study says balancing who you are with what you do is the key to making a positive impression online.
June 2 -
With practices innovating in the way that they engage with clients and prospects, some may be missing out on business opportunities.
March 2 -
To engage current and prospective clients, advisors need to hone their voices, curate content and develop consistent posting habits, among other practices.
February 24Presults -
Social media and solid investing don't always mix.
February 23 -
There are not enough of us on the platform drowning out all the bad advice. Damage will ensue.
February 18Momentum Advisors -
Social media missteps can erode the authentic “who” and “why” of your firm over time, writes Tara Meehan.
October 21Meehan Marketing