Never Ask for a Referral (Here's Why)

If you’ve built a productive advisory practice, you know that the single most important resource for prospective clients is your existing book of clients. For the vast majority of advisors, referrals from satisfied investors represent the primary source of growth and new revenue. In fact, an entire consulting industry has grown up in response to this question: how can I get more clients to refer friends, family members and acquaintances to my business?

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