Guide

How to make estate planning part of every financial plan

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For many clients, the estate plan doesn't live inside the financial planning relationship at all. It's built through a direct-to-consumer tool, or with an outside attorney, disconnected from the plan advisors are already building around retirement, tax, and investment goals.

Bringing estate planning in-house should fix that, but the software often doesn't help. Most platforms serve one end of the wealth spectrum: basic tools for mass-affluent clients, complex platforms for the ultra-wealthy. Neither lets a planner fold every client's estate plan into the same holistic process.

Estate Planning for Every Client: How Top Advisors Serve the Full Wealth Spectrum shows how advisors bring estate planning into the relationships they're already building, at every wealth level:

  • Mass affluent: deliver foundational documents through a guided, modern experience.
  • High net worth: identify state estate tax, generation-skipping transfer (GST) tax, and other exposures that foundational plans often overlook.
  • Ultra high net worth: handle complexity like LLCs, FLPs, dynasty trusts, and multi-generational planning.

The result: one plan, one advisor, connected to the full financial picture as a client's life and wealth evolve.
Get the guide to see how leading advisors make estate planning part of every relationship.