Although Putnam Investments of Boston is best known for its multi-year print advertising campaign under the theme of truth-in-labeling, its Nov. 10th full page ad in The Wall Street Journal, The New York Times, Boston Globe, Boston Herald, The Washington Post, USA Today, and St. Louis Dispatch, and, on the following day, the Financial Times, definitely raised some eyebrows.

The ad, which ran less than two weeks after Massachusetts regulators and the SEC charged the firm with securities fraud, assures that Putnam is "actively addressing the issue of market timing."

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