The annuity industry must develop fundamentally new products and distribution strategies to counter dwindling profits in a saturated market, says a new report from Cerulli Associates.

In today’s arena, 65 companies compete with more than 450 different annuity contracts, according to "The State of the Annuity Industry" report. In 1986, 25 companies offered 45 products.

Subscribe Now

Access to premium content including in-depth coverage of mutual funds, hedge funds, 401(K)s, 529 plans, and more.

3-Week Free Trial

Insight and analysis into the management, marketing, operations and technology of the asset management industry.