The U.S. subsidiary of a Canadian financial services company has joined with a mutual fund firm to seek the assets of high net-worth investors here and in Canada.

RWB Advisory Services of San Jose, Calif., a U.S. subsidiary of Assante Corp. of Winnipeg, Canada, this spring expects to introduce a family of mutual funds and services designed for registered investment advisers serving high net-worth investors. The effort marks Assante's third move in the last three months to increase its presence in the U.S. high net-worth market. Earlier this month and in November, Assante announced plans to acquire firms which manage the financial needs of prominent sports and entertainment figures.

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