Blog posts don’t have to be just text -- and might be even better if you include multimedia.
“If writing is not your strong suit, consider video blogging or posting audio content instead,” says Marie Swift, founder of Impact Communications.
She points to Andy Millard, of North Carolina-based fee-only advisory firm Millard & Co. Millard posts his video clips on the
Why is video so important? “Video is the secret weapon for social marketing,” says Craig Faulkner, president of financial services marketing firm, Faulkner Media Group. “1.2 billion videos are viewed online every day, so harness the power of that trend.”
Financial advisors: upgrade your blog
March 23, 2013, 2:32 p.m. EDT 1 Min Read