Increased environmental awareness has lead to increased investment options, according to The Wall Street Journal.

Global warming has helped stoke the interest. “It’s not just tree huggers,” said Holly Isdale, managing director in charge of wealth advisory services at Lehman Brothers. “There is money to be made, and people want to know how to make it.”

Subscribe Now

Access to premium content including in-depth coverage of mutual funds, hedge funds, 401(K)s, 529 plans, and more.

3-Week Free Trial

Insight and analysis into the management, marketing, operations and technology of the asset management industry.