For this week’s column, I spoke with one of the industry’s most renowned coaches, Dan Sullivan, of Strategic Coach fame.

Throughout our lengthy and insightful conversation, Sullivan delved into many of the hardships facing financial advisors today—a blurring of industry boundaries, the de-commoditization of financial advice, all those regulatory hoops to jump through. This is nothing new. But what really got me thinking was his answer to these problems: Multipliers.

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