Becoming senior vice president of retail fund marketing and electronic commerce for Liberty Funds Distributors of Boston attracted Karl Schofield because it afforded him the opportunity to become involved in all aspects of marketing Stein Roe funds, a brand he feels has strong growth prospects. In addition to traditional marketing communications, Schofield will head up changes planned for both www.steinroe.com and younginvestor.com.

Schofield, who assumed his position in mid-March, will emphasize the strong performance of Stein Roe funds and the company's history as a growth stock investor in marketing campaigns, he said.

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