Shortly after he was married, Gino Heilizer, to his dismay, came across an unused rotary cheese grater that had been relegated to the bottom of a kitchen drawer. Surely, he thought, he and his wife were not the only newlyweds who had received more than a few frivolous wedding presents.

It donned on him that it would make better sense for a new couple to build up an investment portfolio for their future than to collect quirky gifts.

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