Financial planners know a thing or two about being an entrepreneur. Whether they are solo practitioners, work at a small firm or are part of a large corporation, they know first-hand about hustling for business. And those who are on their own or run a small RIA practice have no doubt spent countless hours doing tasks - picking an office, choosing vendors, hiring assistants, etc. - that have nothing to do with being a CFP.

In an age when many new planners are choosing to focus on a niche to help grow their practices, planners across the country have found that counseling entrepreneurs offers the potential for tremendous upside. In our Small Business, Big Impact cover story, senior editor Ann Marsh speaks with advisors whose have helped nurture the small businesses of clients, and then watched with pride (and profit) when those businesses were sold for rather impressive sums. In one case, the owners of a California food company turned down a $1 million buyout offer. With the guidance of their advisor, they made strategic investments in the business. When the entrepreneurs finally sold last December, the deal price was in the double-digit millions.

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