SAN DIEGO - In a presentation given by Beverly Flaxington, president of advisors trusted Advisor, at the 15th annual TD Ameritrade Institutional annual conference, advisors learned how to focus their business (and their resource) to improve their effectiveness.

1. Capture ideas in writing.  Research shows that the most successful advisors use a written plan.  There is no need to write a novel.  It is really about taking the time to write down what success looks like.

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