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TJ Gilsenan, the Web Savvy Advisor, says it's time for advisors (if they haven't already) to start tweeting. Here are some tips to help you and your firm start taking advantage of this powerful social media tool.
December 20
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Even in the digital age, nothing beats the see the people approach. This week, marketing expert Marie Swift shares two advisor success stories and how they are automating the referral process and supplementing their in-person communications with new media.
December 19
Impact Communications -
This week, IRA expert Ed Slott tackles a variety of questions from investors and accountants on beneficiary IRAs, hardship withdrawals and reconverting traditional IRAs back into Roth IRAs.
December 15
Ed Slott & Co. -
Legacy expert attorneys Andy and Danielle Mayoras say theres no doubting the greatness of Martin Luther King Jr. However, he made a mistake common among millions of Americans: He didn't have a will.
December 14
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Marketing expert Marie Swift says financial advisors who publish articles and engage with the press increase their credibility and give clients and potential clients something to talk about.
December 12
Impact Communications -
This week, IRA expert Ed Slott returns to answer questions from investors on topics ranging from Medicare premiums and replacing IRA withdrawals to required minimum distributions.
December 8
Ed Slott & Co. -
Legacy expert attorneys Andy and Danielle Mayoras say events surrounding his estate have been anything but consistent with his musical legacy. In the 30 years since his death, his estate has seen far too many court fights, lawsuits and money-grabs to count. And that legacy of fighting over money doesnt seem likely to end any time soon.
December 6
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Marketing expert Marie Swift says creating perceptions in the listeners mind is an important marketing aspect for financial advisors. A good elevator speech is a succinct way to tell your story and distinguish you from others. It's also a way to qualify potential clients and to generate referrals, with an oft-overlooked bonus: confidence.
December 5
Impact Communications -
The repeal of the 3% withholding tax might actually make life easier for financial planners and their clients.
November 30
Financial Planning -
Legacy expert attorneys Andy and Danielle Mayoras say the intrigue and legal wrangling surrounding the copper heiresss $400 million estate serve as a stark reminder that everyone -- wealthy or not -- needs to get proper estate planning advice from their financial advisor before its too late.
November 29