Don’t be so quick to believe the dirt you hear about brokers.
That’s the inescapable takeaway from
Dynamic Securities Analytics, a securities litigation consulting firm, reviewed 82 arbitrated disputes between brokerage firms and their former brokers that took place between 2016 and the first quarter of this year. In roughly half of those cases, arbitrators concluded that firms had defamed brokers when reporting the reasons for their dismissals.
Leaving aside the irreparable damage to the reputations of falsely accused brokers — which is considerable — Dynamic’s research raises serious doubts about the reliability of brokers’ public employment records. Brokerage firms must disclose brokers’ comings and goings and any wrongdoing they commit along the way. That information is meant to allow investors to evaluate brokers’ backgrounds and dodge bad actors.
And if those disclosures are to be believed, then there is an alarming amount of bad behavior. Researchers Mark Egan, Gregor Matvos and Amit Seru
It’s no wonder financial professionals “are often perceived as dishonest, and consistently rank among the least trustworthy,” as the Capital Ideas Blog of the University of Chicago’s Booth School of Business said in a post about the study’s findings.
In fact, polling suggests that brokers are particularly ill-regarded. Gallup routinely surveys the public about its perception of honesty and ethical standards among various professions. There have been 26 such polls about stockbrokers stretching back to 1981. On average, just 15% of respondents gave stockbrokers a rating of “very high” or “high,” and that number has never exceeded 21%.
Many advisors face challenges building trust with Asian-American clients. Here are key strategies to establish those relationships.
As a subscriber to Financial-Planning.com, you can earn up to 12 hours of CE credit from the CFP Board and the Investments & Wealth Institute.
Nearly 7 in 10 Americans say Social Security benefits should be equal for everyone, regardless of marital status, according to a new survey. Financial advisors are skeptical.
But there are good reasons to worry that brokers are unfairly maligned. For one, brokerage firms have every incentive to besmirch brokers on their way out. Clients are often more loyal to brokers than the firm. Sowing doubt about a departing broker’s honesty or competence is an effective way to dissuade clients from leaving.
Granted, accusing departing brokers of misconduct reflects poorly on firms, too. But many brokerage firms already have long lists of regulatory and other misdeeds. The financial benefits of retaining clients are likely to outweigh any incremental harm to firms’ reputations.
Also, firms are keenly aware that brokers are often in no position to push back. As Bloomberg News notes, plaintiffs’ lawyers say that most brokers “choose not to expend the time and money it takes to clear their records.” Advisor Dale Cebert spent $2 million on legal fees fighting allegations of wrongdoing when he left Morgan Stanley. Few brokers have that kind of money to take on their firms.
There’s a simple way to bolster the credibility of brokers’ records, however: Give every broker the opportunity to challenge allegations of misconduct.
Here’s what I propose. A new legal division of FINRA, the brokerage industry’s self-regulator that oversees the arbitration process, would appoint a lawyer to represent aggrieved brokers in arbitration. If arbitrators find that the brokerage firm falsely accused the broker, the firm would be required to reimburse FINRA for the legal and other costs of representing that broker and pay a nontrivial fine. On the other hand, if arbitrators find that the allegations are valid, the broker would pay FINRA a fixed fee of, say, $25,000 — enough to deter frivolous challenges but not so high as to discourage honest ones.
My guess is that the cost to FINRA would be offset by the reimbursement and fines it collects. But it should cover any shortfall by raising the fees it fetches from member firms. It would be a small price to pay for the integrity of the industry’s cherished disclosure system.
None of this is to say that there aren’t dishonest brokers, just as there are bad actors in every profession. But if clients are to tell the good ones from the bad, they must first trust the information provided to them. And right now, it isn’t clear what to believe.
