Industry heavyweight Marty Bicknell is willing to pay you for the clients you'd otherwise dismiss -- and it's a deal that Fidelity's custodial unit recommends you take.

In a new effort being backed by the new Fidelity Clearing and Custody unit, Bicknell's FirstPoint Financial -- a subsidiary of Mariner Holdings that specializes in mass affluent clients -- is offering RIAs an annual referral fee of 35 basis points on assets of clients who don't fit a firm's target profile.

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