American Century announced Wednesday it will advise clients who open "rollover" Individual Retirement Accounts.

The advice, to be offered through Financial Engines, will be available online and through American Century’s Web site.

Using Financial Engines’ IRA Rollover QuickSolve product, an American Century rollover advice specialist can work with an investor to design a rollover IRA portfolio with specific fund recommendations.

Investors who are self-directed can gain access to American Century’s rollover advice online. Both the personally assisted and online services are available at no charge.

"This is the first-ever high-tech, high-touch service offering," said Jeff Maggioncalda, president of Financial Engines. "Investors can go to American Century and use their online advice capability or get specific advice on the phone from an adviser."

American Century, which manages $70 billion of assets, also offers Financial Engines advice to its 401(k) participants.

Maggioncalda said Financial Engines is looking to extend the platform of products and services for which it can offer advice.

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