Trying to cultivate the next generation of wealthy clients? Networking and a hands-on approach to learning about investing, running the family business and entrepreneurship are the way to go, according to the head of one of the industry’s most successful and longest-running next generation programs.

“We’re adding more presentations about growing the family business and learning about being an entrepreneur as a result of the feedback we’ve gotten,” said Money K., head of Citi Private Bank’s Global Next Generation program. “And we’ve seen that young people love to network with their peers, and consider it to be one of the most valuable aspects of the program.”

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