Fidelity Investments has named Scott Couto as the new president of its Financial Advisor Solutions unit, where he will oversee the firm's product suite, investment consulting services, product analysis and marketing endeavors.

Couto previously served as the interim leader of the unit. Prior to his interim role, he was executive vice president of product management and marketing.

"Scott has been a strong leader during his time with Fidelity, combining his 20-year career in the asset management industry with his wealth of experience in the intermediary market, to deliver new products, insights and services to our advisors," said Gerard McGraw, president of Fidelity Institutional. "His continuous focus on the needs of our intermediary clients as well the end investors they serve will further strengthen Fidelity’s focus on service excellence."

Couto will report to McGraw in his now permanent role.

Couto joined in Fidelity in 2009 after previously serving as chief operating officer at Evergreen Investment Management Company. Before joining Evergreen, Couto served in a number of product management and investment strategy capacities for Liberty Funds in Boston.

Fidelity Financial Advisor Solutions works with more than 4,000 financial institutions and 54,000 advisers with assets under management of $385 billion.

Larry Barrett writes for Financial Planning.

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