Platform Allows Reps to Complete Applications Online
The new software streamlines the sales process by putting all of the paperwork needed to sell Hartford's annuities onto an electronic platform, according to Melissa Daly, a company spokesperson. The program guides representatives through the application process and insures that they have all of the necessary information, eliminating several steps in the sales process.
The firm is also planning on launching a new Web site designed specifically for independent brokers, Daly said. The site will offer brokers and sales materials and account information, she said.
Hartford is adding the service through a partnership with