Being a financial advisor has never been more challenging. Clients are scared, and you may have some concerns as well. How can you build business in these tough times? How can you make your practice stronger and more profitable than ever before? That’s what this column is all about.

Each week, “In the Game” will provide you with relevant, enlightening tips that you can immediately apply to your practice. With help from the industry’s most renowned coaches, we will give you a first-hand-look at what works for the most successful practices. Up first: the ever-evolving world of social media.

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