Although some might think the tobacco industry is dying due to increasing taxes and continued lawsuits against tobacco companies, investors believe that smokers’ addition to cigarettes and oblivion to ever-increasing prices makes them attractive investments, The New York Times reports. And even though tobacco companies continue to pay billions of dollars in settlements, many investors believe the worst of the litigation is over.

As proof of this, Altria Group have risen 10% since the company announced it would spin off its Kraft Foods unit and once again become a company solely focused on tobacco, as it was when it was formerly known as Philip Morris.

Subscribe Now

Access to premium content including in-depth coverage of mutual funds, hedge funds, 401(K)s, 529 plans, and more.

3-Week Free Trial

Insight and analysis into the management, marketing, operations and technology of the asset management industry.