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When new funds are launched, would-be investors are usually bombarded by all kinds of promotions, as companies aim for a strong point of entry into their products. But according to a recent survey, the investors are not always impressed.

"There are so many promotions about all these new products that oftentimes investors are left feeling overwhelmed," said Tanya McDonald, who heads up the firm conducting the study, the Chicago-based Spectrem Group.

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