Investors are interested in innovative investments that meet specific principals, according to a study by CREATE Research, commissioned by Citi’s global transaction services and Principal Global Investors.

The survey of 500 asset managers in 30 countries, “Investment Innovations: Raising the Bar,” also found that the U.S. has been a principal innovator and an early adopter in asset management, and that defined contribution plans are likely to adopt more accumulation and decumulation options in the decade ahead.

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