John Hancock Annuities has created its second “Retirement Talk” module, this one focusing on retirement income and the emotions of a couple entering retirement.
The aim of the marketing program is to demystify annuities and the role of guaranteed lifetime income in a retirement portfolio.
The videos, support material and an interactive income planning calculator are available at jhretirementtalk.com.
“We’re very excited to add this new module to our Retirement Talk program,” said Tom Mullen, chief marketing officer of John Hancock Annuities. “The program is aimed at broadening the appeal of annuities in today’s marketplace by shifting the focus away from technical discussions around complex annuity concepts and towards the product’s core solution: guaranteed lifetime income. It also offers ways for advisers to present this solution to clients in simple, everyday terms.”