John Hancock Retirement Plan Services has introduced a second generation of its PRIME Elements iPad application for retirement plan advisers and consultants.

The application has more than 30 key brochures and 25 interactive videos, demos and tools, and has been updated so that users can access the application without an Internet connection. In addition, consultants can run the tools on a projector, e-mail them or print them.

“PRIME Elements made it easy for advisers and plan consultants to quickly identify and address critical elements in a 401(k) plan, from a plan sponsor perspective,” said Andrew Ross, senior vice president of marketing at John Hancock Retirement Plan Services. “When we put the entire program into an iPad application, we made it even easier for the adviser to use the wealth of materials to explain the John Hancock value proposition at any point in the sales cycle—from the first discussion to the creation of a customized plan.”

Art Creel, executive vice president of sales and marketing at John Hancock, added: “With the app, everything an adviser or plan consultant needs when working with a plan sponsor is available with a quick swipe. We are fully invested in making sure our partners have what they need to be successful—in a way that makes us easy to do business with.”



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