Mutual of Omaha has named Seth Friedman to serve as 401(k) national sales director. He takes over for Michael Ziccardi, who left the firm in December to join Rekon Intrelligence, which works with advisors to help them build out their businesses.

Friedman most recently served at Mutual of Omaha as national sales director of registered retirement products. Before that he held leadership positions at Nationwide Financial Services, where he was a divisional vice president and Jackson National Life, where he was divisional vice president – regional broker dealers.

The firm has also named Mark Jewett and Dan Runser as retirement plan wholesalers. Jewett has been with Mutual of Omaha since 1978, with most of his career focused on the pension marketplace. Most recently, he supported the company's agency distribution as a 401(k) Agency Channel Manager.

Meanwhile, Runser has more than 15 years experience selling 401(k), 457 and defined benefit plans. Before Mutual of Omaha, he served as a pension wholesaler at AXA Equitable and Smith Barney Plan Services.

“Seth, Mark and Dan are proven financial sales managers who understand advisers’ needs in order to be successful in the retirement plans industry,” stated Scott Herchenbach, senior vice president of Retirement Plans at Mutual of Omaha.

These appointments are just the latest staffing expansions in Mutual of Omaha’s 401(k) business. Earlier in the month, the company named John Corrieri as vice president of the company’s 401(k) product and distribution. In that newly created role, he will work to further differentiate Mutual of Omaha’s retirement product offerings to 401(k) advisors and plan sponsors in the small-to-mid size markets.


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