Charles Schwab & Co. has unveiled the Option Strategy Finder, a Web-based tool created to help investors find the optimal strategies for their individual investment objectives and needs. The tool is available on, and begins the tailoring procedure by first asking the investor six questions to better understand the criteria for their needs. The tool then lists the strategies that are best-suited to that investor.

"Schwab is constantly investing in significant improvements to this options offer, underscoring its commitment to this segment of the market - from reductions in commissions this year to a host of platform upgrades and new functionality including more sophisticated multi-leg options strategies," said Jeffery M. Lions, president of Active Trader at Schwab. "The goal of the Option Strategy Finder is to help clients find the right strategy, more than just the right trade."

Schwab also noted that it increased its option revenue trades in the third quarter by 72%, as compared to the same period one year ago.

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