Zephyr Associates' StyleAdvisor has been around since the early 1990s, and it's evolved with the times to be more sophisticated and more comprehensive, yet also easier to use.
When it came to market, StyleAdvisor was the first commercially available software to offer returns-based style analysis, originated by Nobel Prize economics winner William F. Sharpe. If you are an advisor who wishes to invest with active money managers, you must identify a manager's style to be able to benchmark his or her performance. You also need to understand a manager's style to create a diversified portfolio.
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