LPL Financial isn't the only third-party broker-dealer hustling to get ahead of the Labor Department's anticipated fiduciary rule. At least two other firms are also busy implementing plans to position themselves favorably against their competitors once the rule is released.
CUSO Financial Services and Infinex Financial Group are planning to not only lower minimums and adjust pricing on advisory accounts but are making arrangements to partner with digital advice providers – all in an effort to serve the widest range of customers in the new regulatory environment, including small investors with modest savings.
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