Guest columnist Robert Carr is a senior VP and head of account management at Wechsler Ross & Partners, a marketing firm that serves the mutual fund and investment management industries. Before joining Wechsler Ross & Partners, Carr worked for Citigroup where he focused on third-party distribution.

A favorite gift of mine from a former colleague is The Buzzword Bingo Book. For those of you who haven't played, game players attend larger meetings with a (hopefully, carefully hidden) one-page bingo card that has catchphrases like "win-win," "24/7" and "best practice" instead of "A4" and "B23." As speakers at the meeting utter any of these phrases, players check them off until someone has bingo.

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