Despite the dominance in fixed annuity sales over variable annuity sales, more online consumers queried search engines with the search string "variable annuity" rather than "fixed annuity," according to a recent study from Super Reports.

In its study of online searches of annuities, long term care and life insurance throughout the month of December, Super Reports found 14,614 individual requests for "variable annuity" and 12,638 requests for "fixed annuity."

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