TD Bank has pulled off a social media feat many financial institutions would envy: the Canadian bank's latest YouTube video is a viral hit that even brought some viewers to tears.

Within 14 days, the 3.56-minute video has scored more than eight million views and a flood of positive online comments. Some noncustomers have claimed they wanted to switch to TD after watching the bank's video; a few TD Bank customers wondered why they weren't included.

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