As I was writing this article, I got a phone call from an advisor in the Raleigh/Durham area. I asked him the same question I've been asking every advisor I meet: "What do you do to market your business? What's been working for you the past year or so?"

Dustin Hall, a CFP and partner in independent financial advisory firm Hall & Burns, told me that hosting interesting events is the main way he keeps out in front of clients and prospects.

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