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10 Ways for Advisors to Use Email Marketing More Effectively

10. Increase Your ROI

According to the Direct Marketing Association, email brings in more than $43 for every $1 invested (4300% ROI), making it a highly valuable marketing tool for financial advisors.

If you are collecting email addresses a great best practice is to use them. Email is an important marketing tool that creates a direct connection to clients and prospects and can increase your bottom line.