Firstrust Financial Resources, a subsidiary of Philadelphia-based community bank Firstrust Bank, hired advisor Lisa Hanson, according to a company press release.

Hanson has almost 10 years of experience in the financial services industry, most recently working at KeyAdvisors in Media, Pa, according to the press release. She has focused on working with women in business and divorce planning over the last three years. And in her new role she will continue to provide business-oriented and divorce-planning services to women seeking financial guidance. She also has experience in retirement income planning and financial planning for high net-worth individuals and business owners.

Firstrust Financial said the addition of Hanson will strengthen its commitment to providing its growing client base with talented wealth management professionals. Adam Sherman, CEO of FFR, said in the press release, “With the addition of Lisa, we are excited to offer services to her niche market as well as continuing to provide an expanded depth of knowledge to existing clients. We are confident that the addition of Lisa will magnify our objective of helping clients reach their financial goals.”

Firstrust has 50 associates and support staff and about $600 million in assets under management.

Lee Conrad writes for Bank Investment Consultant.

ûAs Group Managing Editor of SourceMedia's Investment Advisor Group, Lee oversees all editorial aspects of our Bank Investment Consultant brand. He has spent half his 20-year journalism career at SourceMedia and legacy companies. Before taking over BIC in April 2011, he spent more than three years as managing editor of On Wall Street. And before that he was a senior editor at U.S. Banker magazine for four years. He also worked as an editor in the newsletter unit of legacy divisions of the company for three years, covering various aspects of the fixed-income markets.