(Bloomberg) -- Acadian Asset Management, the Boston-based quant fund that says it shares its investment secrets with clients, has set up in Japan as the nation starts to embrace smart beta strategies.

The $70 billion Acadian has opened an office in Tokyo and got a license toward the end of last year to help Japanese investors build equity portfolios, executive vice president Ross A. Dowd said. By explaining to clients why its models buy and sell stocks, the fund can stand apart from peers that tend to obscure their investment methods with secrecy or complexity, according to Dowd. Acadian aims to triple assets managed for Japanese customers to $4 billion in five years, he said.

Subscribe Now

Access to premium content including in-depth coverage of mutual funds, hedge funds, 401(K)s, 529 plans, and more.

3-Week Free Trial

Insight and analysis into the management, marketing, operations and technology of the asset management industry.