AIM Named Favorite by Marketing Managers

AIM Distributors has been named by nearly 2,500 top financial service marketing managers as their favorite product provider, according to the results of a survey issued by Dalbar, a fund consulting business in Boston.

Dalbar awarded AIM its 2001 Crystal Pryramid for Mutual Fund Market Leaders, an award based on the results of a survey it issues on an annual basis.

The award is given based on the survey results. The survey asks marketing managers to rate fund companies on the ease of doing business with them, the firm’s understanding of broker-dealer’s particular businesses and their ability to keep broker-dealers informed of important changes and issues. Firms were also rated on problem resolution, wholesaler support, key-account contact, training and education, response to critical or unusual requests and the usefulness of their Web sites.

AIM finished at the top among the top 10 advisor-sold fund companies by assets under management, according to AIM. As of Sept. 30, AIM had $141 billion in assets under management and 9.5 million shareholders, according to Strategic Insight.

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