NEW YORK - After the terrible performance of markets last year, disgruntled investors of all sizes are considering switching financial advisers to someone else, even if their own adviser buffered their portfolio so that it lost less than the market's overall 38% decline.

While advisers may not be able to keep all their clients, experts say a renewed focus on customer service can help advisers secure their top clients and even capitalize on the huge opportunity for capturing new clients.

Subscribe Now

Access to premium content including in-depth coverage of mutual funds, hedge funds, 401(K)s, 529 plans, and more.

3-Week Free Trial

Insight and analysis into the management, marketing, operations and technology of the asset management industry.