Global X Funds has launched the Global X Social Media Index ETF (SOCL), which it says is the first ETF that will globally focus on social media companies. The fund will cover companies that provide social networking, file sharing and other web-based media applications.
Global X noted that a survey by the Pew Research Center shows that this year, 65% of adult Internet users use a social networking site, nearly double the percentage in 2008. In addition, nearly 40% of all social media users access this content on their mobile phones, according to a 2011 report from Nielsen.
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