The Investment Company Institute is touting its more user-friendly website, which includes a new overall look and improved navigation.

New features include “quick links” on every page along with simplified content organization. The website also incorporates new sharing and social media tools for material that is available to the public, as well as more prominent links to provide access to the IDC and ICI Global websites.

“Promoting public understanding of mutual funds has long been an ICI core mission,” according to a statement from the ICI. “ICI is a major source of intellectual capital for both members and the public, and the website is a powerful tool to improve understanding of investment companies and the policy issues that affect funds and their shareholders.”

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